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PORTFOLIO
✦ PORTFOLIO
FABIAN
ART DIRECTOR
LAKANDER
PORTFOLIO
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PORTFOLIO ✦
ABOUT ME
70+ AWARDS WON MAYBE
I’M FABIAN, MULTI-AWARDED SENIOR ART DIRECTOR WITH TEN YEARS EXPERIENCE IN THE ADVERTISING INDUSTRY. MESSED UP IDEAS MAKE ME HAPPY, BUT THEY CAN’T LIVE WITHOUT AMBITIOUS CRAFT. WITHOUT GREAT CRAFT, AN IDEA FEELS GIMMICKY, AND WITHOUT AN INTERESTING IDEA, CRAFT FEELS SHALLOW.
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xbOX
GAME PASS
GLOBAL CAMPAIGN FOR XBOX, LAUNCHING THEIR BIG MOVE FOR THE FUTURE, THE NETFLIX FOR GAMES – XBOX GAME PASS.
WITH XGP YOU HAVE EVERYTHING YOU WANTED AS A KID. AND EVEN THOUGH THINGS WERE DEFINITELY BETTER BEFORE, THEY WERE ALSO DEFINITELY WORSE.
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Adam Berit
DET SVENSKA BOKSTAVERINGSALFABETET HAR BESTÅTT AV ENBART MANSNAMN SEDAN 1891. I SEPTEMBER 2018 PRESENTERADE VI ETT NYTT.
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Bullying Out
of home
BULLYING HAS CHANGED. IT USED TO HAPPEN IN SCHOOL, WHERE ADULTS COULD SEE IT AND ACT. BUT NOW, IT HAPPENS OUT OF SIGHT ON SOCIAL MEDIA. WE TOOK THE UNSEEN BULLYING AND BROUGHT IT TO A PLACE WHERE EVERYONE COULD SEE IT.
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The Organ Donor
Price Tag
SECOND HAND CLOTHING COMPANY BEYOND RETRO CREATED A NEW PRICE TAG THAT’S ALSO A LEGALLY VALID ORGAN DONOR CARD. PROVING RECYCLING CAN SAVE LIVES. LITERALLY.
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FILMS STUFF
+
BYE BYE!
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BYE BYE! ✦
CARREER
➺ CREATIVE AT MCCANN LONDON
➺ SENIOR CREATIVE FREELANCE AT UNCOMMON CREATIVE STUDIO
➺ SENIOR ART DIRECTOR AT NORD DDB
➺ SENIOR ART DIRECTOR AT PERFECT FOOLS
➺ ART DIRECTOR AT ANR BBDO
➺ ART DIRECTOR STUDENT AT BERGHS SCHOOL OF COMMUNICATION 2013 – 2015
SELECT CLIENTS
XBOX, HBO, RED BULL, PUMA, EA SPORTS, HAGLÖFS, VALORANT, THE SWEDISH ARMED FORCES, CLASH ROYALE, SVENSKA SPEL, SKODA, FRIENDS, HALEBOP, BEYOND RETRO, ARLA, RÄTTVISEFÖRMEDLINGEN.